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Casablanca - May - 2016


DURAR

December 2016
Casablanca

Workshops - Poster

Durar Casablanca 2016 is under the patronage of:

Africa Design Days 2016

ESCA - Ecole de Management – Casablanca

Location:

ESCA - Ecole de Management – Casablanca

Program:

The two-day program in Casablanca includes a seminar, round tables, consultancy sessions and workshops.

Day 1: 09.00h - 20.00h Day 2: 0900h - 20.00h

The program structured around four main pillars:

Contemporary Art and Design:

The role art and design has in developing social and cultural appreciation to local crafts, with the goal of encouraging collaboration between sub-sectors to result in innovative production.

Topics include: developing synergies between art, design and craft, curating design and art shows based on local culture, improving craft techniques and promotion and appreciation, audience development, opportunities for cross promotion through events.

Creative industries and business

Focuses on design and crafts from the perspective of companies, entrepreneurs, creative industries and cultural & creative tourism.

Topics include: challenges for companies and entrepreneurs, point-of-sale, shops, online sales and marketing, investments, promotion, maximizing economic benefit from craft, internationalization, modernization of the industry.

Education and training:

Design and art education, according to both creative and technical criteria, debated from the viewpoint of high schools, universities, design schools, and arts centres. Professional capacity building and continuing education programs for marginalized and at risk demographics such as youth, women in rural areas, and organizations with limited resources.

Topics include: intersection between local craft and academic preparation, best practice educational programme development, access and opportunity to training.

Organization and management:

To value and analyse management in topics related to crafts from the viewpoint of both public and private associations and institutions.

Topics include: data collection, mapping of cultural assets and industries, knowledge management, research, promotion and marketing, organizational structures, fundraising and financial development.

Africa, Europa, Latin America Caucasus, we’ve been traveling and meeting amazing people all around, Check our stories in these cities.

Would you like to host DURAR in your city? Let's dialogue!

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